Framing

The concept of framing seems to be acceptable in the present societies only in regards to commercial add schemes, yet completely intolerable when associated with political endeavors. Society hates to admit that they are being socially conditioned when it comes to commercial ads, yet they are up in arms the minute the media seems to put a slight slant on a topic. Why the double standard? Do they not realize that the media is merely another commercial enterprise whose sole goal is to make money and continue their business?
In regards to my issue of the privatization of international fighting forces framing would be a necessity, in which the media would play a pivotal role. Consider it if you will a massive public relations scheme whose sole purpose is to express to the public just how efficient and responsible it would be to privatize some of our military excursions. The public should be shown that through employing private forces money would be saves as well as human lives. The market would drive this media love affair in an attempt to promote the privatization of war in order to keep military companies lucrative so they may pay for add space. These privatized companies would also show the easier side of military conflict as there would be no large number of casualties, but instead efficient quick decisive victories. The market would drive the framing of this issue, while the polis would be conditioned by the framing of the market.